An incredibly adorable concept designed by Mats Ottdal of Jeksel. This is the kind of package design that would make me buy the product and never even taste it. Just put it on a shelf and admire it…and pray every day that a client like this would fall into my lap.
Mats is a Norwegian graphic designer and illustrator, most noted for his typography, illustration and packaging design. He’s currently a vendor for Coca-Cola and Nike and has been featured numerous times in The Dieline.